Meghan Markle tells fans 'save the date' as she makes As Ever announcement
Watch this space!Meghan Markle has told fans to “save the date” amid an exciting As Ever announcement.
The Duchess of Sussex shared the news with a mysterious new post on her brand’s official Instagram account yesterday evening (October 23).
Meghan Markle teases As Ever news
“Save The Date 10.28.25,” Meghan captioned a cryptic new video on social media.
The clip shows the Duchess of Sussex walking around an orchard, dressed in a sleeveless black dress and a cream cardigan.
She can then be seen briefly reaching up to pick a fruit from a tree, before the words, “Save the date October 28th”, appear across the screen. This is followed by the As Ever logo, made up of two hummingbirds and a palm tree.
The logo is said to hold symbolic meaning for Meghan. The palm tree apparently represents her Montecito home while the hummingbirds are a tribute to her husband Prince Harry.
View this post on Instagram
There are no more clues as to what next week’s update could be.
Meghan has already made a major move with As Ever this month, expanding her lifestyle brand’s wine offering.
As Ever’s first foray into wine came at the start of the year, with a 2024 Napa Valley Rosé and a 2023 Napa Valley Rosé.
We heard you missed us. We’re back… and we brought a friend.
The launch was part of As Ever’s larger June 20 product drop. The drop restocked some of the brand’s popular items like teas, cookie, and crepe mixes. It also introduced some new additions like apricot spread and orange blossom honey, all of which quickly sold out.
After the first two wines proved to be great success, selling out in under an hour, Meghan was soon back with a new As Ever-branded 2024 Marlborough Sauvignon Blanc.
“We heard you missed us. We’re back… and we brought a friend,” the Duchess of Sussex proudly announced the news.
Meghan promotes brand at summit
Meghan recently promoted her As Ever brand during an appearance at Fortune’s Most Powerful Women Summit in Washington D.C.
From October 13-15, she joined stars such as Kamala Harris and Selena Gomez on the line-up of the exclusive paid-to-attend conference, which promised to showcase the “biggest names in business and beyond”.
In her own “fireside conversation” with Alyson Shontell, Editor-in-Chief and Chief Content Officer of Fortune magazine, the Duchess of Sussex opened up about launching her As Ever lifestyle brand. Her talk explored “navigating entrepreneurship in the public eye and building a brand that will endure”.
Time will tell what’s next on the cards for Meghan and As Ever!
Read more: Meghan Markle gives rare sneak peek into life at home with Archie and Lilibet
So, what do you think Meghan Markle’s As Ever news could be? Let us know by leaving a comment on our Facebook page @RoyalInsider. We want to hear your ideas!
